An initiative has been launched to induct André Citroën into the halls of the Panthéon in Paris.
The Panthéon, a stunning architectural masterpiece in the heart of Paris, is a symbol of French
national identity and a shrine to those who have left an indelible mark on France and the world.
Within its hallowed walls rest luminaries such as Voltaire, Victor Hugo, and Marie Curie, individuals whose contributions have greatly enriched the perception of France on the global stage.
André Citroën embodied innovation, entrepreneurship, and an unwavering commitment to pushing the boundaries of what was possible. He revolutionized the automotive industry with ground-breaking inventions and designs and his pioneering work on mass production techniques laid the foundation for modern automobile manufacturing in Europe. He was also a marketing genius. The iconic double chevron logo and the clever use of the Eiffel Tower in advertising were strokes of branding brilliance that set new standards. 165.000 road signs helped everybody find their destinations.
Citroën’s commitment to the well-being of his employees went beyond traditional business practice with innovative employee welfare programs, including healthcare facilities and social clubs. This
approach not only improved the quality of life for his workforce but also set an example for
corporate social responsibility that resonates to this day. He envisioned a future where technological advancements would contribute to the betterment of human lives, an outlook that transcended the confines of his industry.
By establishing one of the largest automobile manufacturing plants in Europe, André Citroën ensured France’s position in the global industrial landscape was solidified. The Citroën brand became synonymous with French innovation and craftsmanship, contributing to the nation’s reputation as a hub of industrial excellence.
To induct André Citroën in the Pantheon would be recognition of his profound impact on French
industry, culture, and the global community. This effort is led by André Citroën’s grandson, Henri-
Jacques Citroën. The suggestion has been formally submitted, in writing, to the President of the
French Republic, Mr. Emmanuel Macron, by a support committee of 63 personalities from various
occupations and backgrounds.
Individuals from France and around the world are now invited to support the petition.
To show your support, please visit and sign the petition here:
https://chng.it/9zX7dqCtTq
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This topic was modified 11 months, 1 week ago by Bernie.
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Dave Thornley